Finding Journalists on Twitter
Twitter is an incredible tool for PR pros. Use www.muckrack.com to find journalists who are on Twitter. Try www.muckrack.com/beats to locate journalists based on what they cover.
Specializing in consumer public relations, Jenna Oltersdorf has reimagined PR through the creation of her firm, Snackbox. Having worked with major national and international brands throughout her career, the Snackbox team has been responsible for a variety of ground breaking campaigns for brands including Chinet, Batter Blaster, Smoothie King and Anixter. Jenna has been recognized for excellence in her career through nominations for Austin Under 40, Profiles in Power and the Austin Business Journal’s Best CEO awards. For more information about Jenna and Snackbox, visit www.snackbox.us.
Twitter is an incredible tool for PR pros. Use www.muckrack.com to find journalists who are on Twitter. Try www.muckrack.com/beats to locate journalists based on what they cover.
When social media is used correctly, it can do some truly great things. Many of us use Facebook for personal use, but when it comes
Check out this piece written by our favorite professional speaker and author Thom Singer:
When Jenna Oltersdorf and her husband Eric made the decision to relocate from Chicago to Austin to be closer to family, they had no idea that Twitter would help propel them ahead
The American Advertising Federation in Topeka, Kan. has invited Snackbox principal Jenna Oltersdorf to speak about public relations, the industry’s future and how advertising agencies can successfully partner with PR firms. Jenna is speaking to the group’s members on Thursday, September 24.
Ingredients:4-5 medium zucchini3/4 teaspoon salt4 eggs1 garlic clove, chopped3/4 cup flour1/2 cup grated Parmesan1/4 teaspoon black pepperRanch dressing for dipping/topping Directions: Step 1 —Coarsely shred zucchini to make 5 cups. Sprinkle with salt. Put in colander; weight down to remove most of the moisture from the zucchini. Step 2 —Beat eggs and garlic; add flour, […]
Ingredients:Sourdough bread, slicedHalf avocadoRed onionTomatoMuenster cheese, slicedSliced turkeyCaesar dressingRomaine lettuce Directions:Warm up panini maker. On one slice of sourdough bread, stack above listed ingredients. Top with second slice of bread. Butter top and bottom of sandwich and cook on panini for three to four minutes or until golden brown. Serve with apple slices.
It’s no secret that both public relations (PR) and advertising offer unique benefits when employed correctly. And, when working together, the two practices can build awareness, boost brand value
Ingredients:Vanilla flavored rumRoot beerVanilla ice cream Directions: In a large, chilled glass, add two scoops of vanilla ice cream. Pour one shot glass of vanilla flavored rum over ice cream and top off with root beer.
Rungs of Wisdom: “No matter what you’re up against, belive in yourself and visualize the outcome.”
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