New Jersey-based Craft & Hobby Association, has chosen Snackbox as their social media agency of record. CHA is an international, not-for-profit trade association consisting of thousands of member companies engaged in the design, manufacture, distribution and retail sales of products in the nearly $30 billion U.S. craft and hobby industry. Snackbox has been chosen to focus on social strategy, content and tracking.
“It’s an exciting time to be a part of the craft and hobby industry,” said Jenna Oltersdorf, Principal, Snackbox. “From speaking at International Quilt Market, to working with a wide array of clients within the craft and hobby category, it’s only natural that we would enter into a partnership with CHA. The rapidly growing industry is evolving quickly and we’re excited to help CHA navigate their social world.”