In any situation, it’s all about perspective, right?
As a fresh-out-college assistant account executive (AAE), I remember many of the challenges I faced. Learning a new craft, working towards another raise and promotion and trying to navigate office life (because let’s face it: office life is its own unique snowflake). Being an AAE was one of the hardest roles in my career.
Fast forward to today and, as I lead our Snackbox team, I'm working to select and groom the next generation of AAEs. There are so many lessons that will shape the rest of their careers. As a 20-something, sometimes its hard to understand the dues you have to pay in order to gain the wisdom to prepare for your future role as senior vice president.
So what are the most important skills you can have as an AAE in public relations?